How much lead time should you give each and every one of your releases? Whether it be a single, an EP or album, you need to leave a certain amount of lead time before it's available publicly on all platforms. Whether for streaming, download or physical release, the lead time is very important. What I'm seeing a lot of artists do is, the moment their song is ready they schedule it for release in the shortest time frame possible because they just want the song to get out there