Before you decided to launch your product or business, you probably hated advertisements as much as the next person. However, as you’ve come to learn, marketing and advertising are very important regardless of the type of business that you run. Businesses require customers, right? How else are you going to find these customers if you don’t spend a portion of your startup costs or profit on advertisements? Advertisements come in many different forms. You can advertise on the t

What The Hell Happened To All The Engagement On Social Media?

So, you’re trying to advertise your brand or business, but you don’t know where to start. You’ve heard good and bad things about advertising with Google, but you’ve also heard there were pros and cons with advertising with Facebook, so where exactly should you go for your advertising needs? If you tried to research which one is universally better, then you’re not going to find what you’re looking for because there are many variables that come into play such as your target aud

Check out these FREE tips to market your business online!

The Importance of Retargeting Whether you are a marketing professional or a small business owner who wants to increase your brand reach, getting your audience’s attention is a major part of your strategy. But, too often the focus is on the first action alone. Retargeting is an effective method of influencing a second or third reaction for increased impact. Remarketing isn’t a brand new tactic, but it’s become a core marketing function with the advancement of tracking technolo

HOW TO GET YOUR BUSINESS FACEBOOK PAGE VERIFIED (GREY CHECKMARK) Social media marketing is of utmost importance and a potent way for businesses to reach their prospective customers and clients. Lots of businesses are mapping out new strategies every day to get their products and services to the eyes of people all over the world, and Fort Worth business owners are using Facebook marketing as a tool to boost their business(es). Business owners in Texas, and in fact, all over th

THE IMPORTANCE OF A WEBSITE AND SOCIAL MEDIA PRESENCE TO BUSINESS SUSTAINABILITY Many factors lead to a successful online presence. The website and Social Media, among other strategies, are two of the most fundamental elements that make up your online identity. Social Media is a fantastic resource for businesses of all sizes looking to promote their brands online. The platforms are free to use and also offer paid advertising options for brands that want to reach more new audi

IMPORTANCE OF USING GOOGLE MY BUSINESS Google My Business is a Google-managed platform where businesses can completely manage their online presence. After creating a GMB account, the company can add all of its key information, such as product categories, work schedules, contact information, Website, etc., while accessing more Google platforms. This means that the company will not just get more visibility in the search results, but also get reviews, maps and locations. The bot

The business owners guide on how to effectively use facebook for their business. FACEBOOK MARKETING FOR SMALL BUSINESS Facebook is the most effective and influential social networking site that small business can focus, communicate and interact with their target customers, as well as to generate leads. Most small businesses have challenges on how to use Facebook marketing as a professional tool to achieve the desired results. But just as it is with any new concept, tool or te

We’ve mastered the art of turning your Instagram followers into hot leads you can reach out to so you can keep growing your business. Driving Organic Traffic To Your Profile. Your instagram profile needs to have constant targeted traffic driving towards it. This can be done manually through liking, following, commenting, and interacting with your users. But no business owners have time for that. Make sure your engagement system is effective. What a bot does is interact with o

Here is the basic SEO manual that EVERY business owner should know about and have a strategy to execute. Written by a Dallas, Texas SEO Marketing Agency. What is SEO? SEO stands for “Search Engine Optimization” it is the process of optimizing your website in order to appear on search engines (Google, Bing, Yahoo) top pages when specific keywords are searched. All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content