We have all been there, stuck in a rut. The status quo telling us that everything is OK. Well it’s not OK. Welcome to the comfort zone. It's like being stuck in the quicksand: flat growth, slow sales, unattainable goals, lack of inspiration, and there are always plenty of excuses why we can’t change it. Businesses need to be growing and evolving or they die. Leaders are responsible to keep their teams moving forward and motivated, so how do you break out of the comfort zone?