What gets measured, gets managed?
"What gets measured, gets managed" said management whiz Peter Drucker. But is it that simple? Here at Think Forwards you will hear us use the words sustainable growth fairly often and we believe that sometimes you can't measure what is right. Treating your customers, suppliers and employees in the right way, which allows you to grow your business in a sustainable manner; well that is hard to measure. It might be that you have to go an extra mile for a small customer, the numb